Your Trusted Body Lotion Manufacturer
We help you launch faster, start smaller, and stand out with custom formulas, pro-grade quality, and trend-driven skincare that sells — all built to grow with your brand.
Private Label Body Lotion
At Metro Private Label, we believe a great body lotion does more than hydrate — it delivers real skin results, supports your brand story, and earns a spot in your customer’s daily routine. That’s why every body lotion we manufacture is shaped by market demand, ingredient science, and brand experience.
From deeply moisturizing ceramide creams for dry skin to glow-boosting self-tanners, firming lotions with peptides, or fragrance-free formulas for sensitive skin — we develop SKUs that speak to what your customers are actively searching for. We track bestsellers on Amazon, social buzz on TikTok, and dermatologist recommendations, so you don’t have to guess what works.
We’re more than just your manufacturer — we’re your development partner. Whether you need low-MOQ starter runs or a full retail-ready collection, we’ll help you select the right texture, actives, fragrance profile, and packaging direction to match your positioning. Need something ultra-lightweight and fast-absorbing? Rich and creamy with shea and cocoa butter? We’ve got the base — and we’ll customize it with you.
So whether you’re building your first body care line or expanding into body SKUs from facial care, we’re here to help you create lotions that don’t just fill a bottle, but fill a gap in your customer’s life.
👉 Let’s build your next body care bestseller.
Daily Moisturizing Body Lotion
Body Lotion for Dry or Very Dry Skin
Firming & Anti-Aging Body Lotion
Body Lotion with Active Ingredients (AHA / Lactic / Urea)
Natural or Organic Body Lotion
Tanning or Glow Lotion (Gradual Self-Tanner)
Men's Body Lotion
Sensitive Skin / Hypoallergenic Lotion
Build a Body Lotion Line That Moves with the Market
At Metro Private Label, we understand that body lotion isn’t just a basic SKU—it’s a daily ritual, a sensory moment, and a quiet brand-building opportunity. Whether your customer is reaching for hydration, healing, or a hint of luxury, the product needs to do its job—and reflect your identity while doing it. That’s where we come in.
We help you go beyond a “moisturizer with fragrance” and create purpose-driven body lotion SKUs that connect with your niche. Are you selling into a derm-backed Amazon store? A clean beauty startup with minimalist glass packaging? A men’s grooming brand that values simplicity and scent? We’ll help you match formula, texture, and packaging with your customer’s expectations—without blowing your MOQ or budget.
From deeply hydrating lotions for dry skin with ceramides and hyaluronic acid, to glow-enhancing self-tanners, AHA exfoliating creams, firming collagen blends, or even fragrance-free options for sensitive skin—we develop formulas that align with actual demand. We track Google searches, TikTok trends, Amazon bestsellers, and ingredient science so your lotion line isn’t just good—it’s relevant.
And we don’t stop at formulation. Scent and skin feel are dealmakers in this category, and we help you get both right. Think buttery smooth with no stickiness, fast-absorbing without feeling too light, and fragrance profiles that match your positioning: calming lavender, energizing citrus, sensual vanilla, clinical no-fragrance, or spa-level eucalyptus. We help you pair carrier oils and actives with just the right touch of experience.
Need glass for your boutique collection? Or maybe a leak-proof PET bottle for online shipping? Want a body lotion in tubes, jars, or airless pumps? We support full-packaging development—including sustainable options, labeling specs, and compliance documents for global sale (EU, US, Middle East, etc.).
Whether you’re creating your first two SKUs or expanding into a full-body care range, we support you with small-batch pilot runs (starting from 500 pcs), short lead times, and full INCI/claim documentation.
If you’re ready to build a body lotion line that hydrates, performs, and sells, we’re here to help you bring it to life—from lab to shelf.
👉 Let’s co-develop a product your customers don’t just test… they re-order.
More Than Just a Body Lotion Manufacturer
We’re not just here to fill bottles—we’re here to help you create body lotions your customers finish, rebuy, and recommend. Whether you’re building a clean beauty line, a spa essentials kit, or a high-performance recovery lotion, we help you bring it to life—fast, functional, and fully aligned with your brand.
From firming lotions with collagen and caffeine, to gentle, fragrance-free moisturizers for sensitive skin, to glow-boosting self-tanners or exfoliating AHA blends—we develop formulas that feel good, sell well, and tell a story. And we make sure they’re backed by trending data and ingredient science—not just guesses.
Whether you’re launching your first SKU or growing a best-seller, we’re here from formulation to fulfillment—including samples, packaging, compliance, and production planning.
✅ Launch Fast—While Demand Is Hot
We monitor real-time demand across Amazon, TikTok, and Google trends—so you’re not late to the party. Want to catch the summer self-tan wave? Or ride winter’s dry-skin surge? We’ll help you move at the speed of search.
✅ Build What People Already Love
We don’t try to reinvent the wheel—we refine it. From lavender + shea butter for calming hydration, to hyaluronic acid + ceramides for deep moisture, we create private label body lotions based on what customers already search for and trust.
✅ Start Small, Scale Smart
Our MOQs start as low as 500 units, so you can test SKUs without overextending your budget. Once you know what moves, we’ll help you scale it up smoothly—with stable lead times and production confidence.
✅ We Handle the Hard Stuff
Batching. Microbiological testing. Stability checks. INCI formatting. Region-specific compliance. Claims documentation. You name it—we’ve got it covered, so you can focus on your brand, community, and growth.
Glow Up Your Brand with Metro Private Label
When you partner with Metro Private Label, you’re not just getting a body lotion manufacturer—you’re getting a team that’s obsessed with what makes a product feel good, smell amazing, and actually sell. We help you create body lotions that go beyond hydration—because what goes in the bottle matters just as much as what goes on the label.
Whether you’re launching a first hero SKU or expanding into a full body care range for DTC, spa, or retail—we help you match formulation, texture, and packaging to your audience, price point, and platform. From TikTok-friendly sets to minimalist spa menus, we design SKUs built to move.
🌿 Formulas That Match Your Brand Vibe
Forget one-size-fits-all. Your lotion should tell a story—clean beauty, functional skincare, indulgent wellness, or recovery support—we help you build that narrative into every ingredient, every drop.
Thinking of creating a:
- 💧 Fast-absorbing lotion with squalane, oat milk, and hyaluronic acid?
- 🌸 Calming blend with chamomile, lavender, or neroli for night routines?
- 💪 Recovery-focused formula with magnesium, arnica, and peppermint?
- 🔥 Firming lotion with caffeine, peptides, and antioxidant botanicals?
We’ve done it—and we’ll customize texture, scent throw, absorption rate, and after-feel to fit your customer’s exact expectations. Whether it needs to be light and layerable or rich and velvety—we dial it in.
📦 Packaging That Does the Talking
Before they touch the lotion—they’ll see the bottle. We help you choose packaging that supports your story and stands out in every channel.
Need:
- 🌿 Glass bottles for luxury retail or apothecary-style branding?
- 🧴 Durable PET pumps for spas, clinics, or in-shower use?
- ✈️ Travel minis for influencer kits, DTC bundles, or Amazon sets?
We’ll help you match material, price point, sustainability goals, and usage context—so your product looks as premium as it feels.
⚡ Built for Brands That Move Fast
Trends shift quickly. So do we. Our low MOQs, agile sampling, and responsive production help you catch demand while it’s hot, not six months too late.
We support your project from:
✍️ Brand brief & positioning
🧪 Custom formula sampling
🖨️ Label + claims support (INCI, MSDS, etc.)
📦 Full manufacturing, QA, export prep (US, EU, GCC + more)
All products are manufactured in our ISO22716 / GMPC-certified facility, with batch tracking and region-ready documentation built-in—so you’re ready for launch, whether it’s local or global.
Let’s Build a Body Lotion Line That Gets Finished—Not Forgotten
Because in body care, the scent draws them in, the feel keeps them loyal—and when they use it down to the last pump, you know it’s a product worth repeating. Let’s make one they’ll love.
FAQs Body Lotion
For your convenience, we’ve gathered the most commonly asked questions about our Body Lotion. However, should you have any further queries, please don’t hesitate to reach out to us.
We develop all kinds—from rich creams and fast-absorbing lotions to gel-lotion hybrids, firming formulas, AHA exfoliators, and even self-tanning body moisturizers. You can choose from our proven bases or work with us to create something completely custom.
Absolutely. That’s what we do best. We’ll work with you to adjust the texture, scent, active ingredients, absorption rate, and skin feel—so it matches your brand’s promise and your customer’s expectations. Want collagen and caffeine? Fragrance-free with ceramides? Let’s make it happen.
Our standard MOQ is 1,000 units per SKU, but we can go as low as 500 units for small-batch launches or pilot runs—especially if you’re using in-stock packaging and base formulas. We’re here to help you start smart and scale as you grow.
Sampling usually takes 3–4 weeks, depending on formula complexity. Production typically takes 4–6 weeks once everything’s approved. If you’ve got a launch deadline in mind, let us know early—we’ll work with you to stay on track.
Yes. Most of our formulas are vegan, cruelty-free, and free from parabens, sulfates, and phthalates. If you have specific clean standards (like EU 1,300+ blacklist, Sephora Clean, or EWG), we’ll make sure your formulation hits the mark.
Yes—we handle everything from bottle sourcing to label layout. Whether you want a sleek spa pump, a frosted glass bottle, or a recyclable PCR tube, we’ll guide you through materials, cost, and aesthetic fit for your brand.
We do. If you want to move quickly, we’ve got ready-to-go base formulas you can rebrand. But if you want to build something fully tailored, we’ll co-develop it from scratch—formula, fragrance, function, and feel.
Every batch goes through stability testing, compatibility checks, and microbiological testing. We also follow EU/US cosmetic GMP standards (ISO 22716) to ensure safety, consistency, and compliance at every step.
Yes. We help you shape realistic, compliant claims that match your formula’s function. We’ll also support you with INCI formatting, ingredient highlights, and content that explains the product clearly to buyers and regulators.
We do. Whether you’re based in the U.S., Europe, Southeast Asia, or the Middle East—we’ve shipped there. We handle customs paperwork, COAs, MSDS, and shipping coordination, so your body lotion arrives safely, wherever you sell.
“We’ve worked with a few manufacturers over the years, and Metro Private Label has been the most flexible by far. We started with 500 units just to test the market, and now we’re scaling internationally. They genuinely care about how your product performs—not just that it ships.”
“From first sample to final shipment, the process felt smooth and collaborative. We wanted a custom blend for post-spa retail with a very specific scent profile, and Metro nailed it. The team also helped us meet EU compliance requirements with no stress.”
“Their team understood exactly what we needed—even when we weren’t 100% sure how to explain it. They guided us through sampling, label claims, and all the compliance documents for our distributor. It was a real partnership.”
“Metro Private Label has been key to our success on Amazon. Their attention to trending ingredients and textures helped us position our lotion SKUs perfectly. We launched three variants and all three hit page one within the first two months.”
Metro Private Label in Numbers
Happy Clients
0 +
Million-dollar Buyers
0 +
Formulation
0 +
Professional Staffs
0 +
Your Ultimate Guide to Body Lotion
If you’re thinking about launching a body lotion—whether it’s your first product ever or a smart next step in your growing skincare range—you’re making a strategic move. At Metro Private Label, we’ve seen how body lotion can do more than moisturize. It can anchor your brand identity, open the door to loyal reorders, and deliver a tangible moment of care that your customers associate with you.
We’ve worked with all kinds of founders and buyers—startup entrepreneurs who want to test the waters without huge inventory risk, spa owners creating in-house treatment oils, and Amazon sellers chasing high-converting keywords and tight logistics. What they all share is this: they’re looking for a product that not only works, but feels right in the customer’s hand. And we’re here to help build that experience.
From choosing the right texture and ingredients, to balancing scent throw, shelf life, and claim compliance, body lotion may look simple—but it’s one of the most versatile, high-ROI categories in personal care. It can be gender-neutral or targeted, seasonal or evergreen, relaxing or energizing. The key is matching your formula to your audience, and your packaging to your channel—and that’s exactly where we come in.
This guide is designed to walk you through everything we’ve learned after helping dozens of B2B clients launch successful body lotion SKUs. Whether you’re launching a post-sun cooling gel, a collagen-rich firming lotion, or a sleep-time lavender blend, we’ll help you shape the product, position it, and scale it—with clarity and confidence.
Table of Contents
Why Body Lotion Is the Perfect Entry SKU
At Metro Private Label, we’ve worked with hundreds of brand founders—many of them launching their first-ever skincare product. And when they ask us where to begin, we almost always recommend starting with body lotion. Not because it’s the easiest product to make—but because it’s the smartest one to launch.
Body lotion is one of the most universal products in personal care. It crosses genders, age groups, and skin types. Whether your customer is a teenage TikTok shopper, a working mom, or a spa-goer in her 50s, chances are body lotion already plays a role in their routine. That makes it the perfect vehicle for getting your brand into people’s hands—and onto their skin—quickly and meaningfully.
It’s also a low-barrier entry point, which is especially valuable if you’re a first-time founder or building on a tight budget. Compared to more technical categories like facial serums or actives, body lotion is a category where you can win with the right formula, fragrance, and positioning—without needing a million-dollar R&D lab. Our clients love that we can offer low MOQs (starting from 500–1000 units) and flexible packaging formats, so they can test and iterate without overcommitting.
Another reason we love recommending body lotion as a first SKU is because of its high repeat rate. Customers don’t just try a lotion once—they use it daily. That opens the door to strong reorders and lasting customer relationships. When your product smells great, feels amazing on the skin, and delivers real hydration or firming benefits, people don’t just buy it once—they come back for it. That’s where real brand equity begins.
Plus, lotion gives you room to expand. Start with a calming lavender lotion for nighttime routines, then add a morning energizing formula with citrus and caffeine. Introduce seasonal SKUs—light gel-based lotions for summer, thicker creams with ceramides for winter. Or even branch into body oils, butters, or exfoliating treatments. It’s a category that grows with your brand.
And let’s not forget—body lotion builds trust fast. It’s an intimate product that touches the skin daily. If the scent is on point, the texture absorbs well, and it leaves skin feeling noticeably better, your brand will stick in the customer’s mind. That first bottle becomes your handshake with the market.
So whether you’re an influencer building a community-first brand, a spa creating your own in-house collection, or a global buyer looking to launch in new markets—body lotion is one of the most reliable, repurchased, and brand-building SKUs you can start with.
Ready to start developing yours? We’d love to show you sample options and packaging formats that fit your style and budget.
Top 8 Body Lotion Types That Sell (And Reorder)
When clients come to us asking what kind of body lotion they should launch, we always start by saying this: not all lotions sell the same. Some move because they solve a real problem. Others sell because they feel amazing. And the best ones? They do both—and keep customers coming back for more.
At Metro Private Label, we’ve seen patterns across DTC, spa, and wholesale buyers, and we know exactly which formulas are working in today’s market. If you’re building your first body care line—or expanding with new SKUs—these are the 8 types of body lotions we’ve seen reorder, grow, and perform.
- Daily Moisturizing Lotion
This is the backbone of any lotion line. It’s the type of product people want to use every day—after a shower, before bed, or just to deal with dry skin during the day. When we help clients develop this type, we focus on lightweight textures that sink in fast without greasiness. Think hyaluronic acid, glycerin, and panthenol for hydration, plus skin-friendly emulsifiers that won’t clog pores.
Scent-wise, customers often love options like almond milk, green tea, or even fragrance-free. It’s the kind of product that builds loyalty—because when it works, customers finish the bottle and look for your brand again.
- Deep Moisture / Dry Skin Therapy
If your audience lives in colder climates or has skin sensitivity, a richer moisturizing lotion is a must. We formulate these with shea butter, ceramides, niacinamide, and colloidal oat—all proven to soothe and repair dry, cracked skin. The texture tends to be thicker but should still spread smoothly.
We’ve seen success with both unscented versions for medical spas and lightly scented options using vanilla, oat milk, or chamomile for added comfort. These products often build credibility—especially when marketed for barrier repair or eczema-prone skin.
- Firming & Anti-Aging Body Lotion
This category is growing fast, especially for brands targeting women aged 30+. The right formula gives visible results over time—and that’s what brings in reorders. We often include ingredients like caffeine for tightening, coenzyme Q10, retinol, or firming peptides.
The feel matters here—it should glide well, absorb cleanly, and leave a smooth finish. Scents like rose, white tea, or amber give a more premium, spa-like experience. If you’re building a sculpting, postpartum, or anti-aging product set—this is a winning SKU.
- Glow-Boosting & Self-Tanning Lotions
These lotions don’t just hydrate—they deliver visible results within a few days, and that’s why they go viral. We help brands develop gradual self-tanners, using DHA combined with moisturizers like jojoba oil, coconut, or vitamin E, which help avoid patchiness.
What really makes these sell is how natural the glow looks—and how easy it is to apply. We also fine-tune the scent (tropical, coconut, vanilla) to mask DHA’s odor without being overpowering. These are especially strong performers for summer, holiday kits, and influencer-led brands.
- Natural & Organic Lotions
Clean beauty isn’t a trend—it’s a customer expectation. If your brand leans toward natural or eco-friendly, we can formulate body lotions with botanical oils like almond, grapeseed, or sunflower, and use plant-based emulsifiers.
These formulas usually exclude synthetics like parabens, silicones, or artificial fragrance—and still feel great on the skin. Whether you want to meet EU 1,300+ blacklist, vegan, or EWG-compliant standards, we’ll build something that fits your label—and your market.
- Exfoliating / AHA Lotions
Customers with rough, bumpy skin, especially on arms and legs, are actively searching for solutions—and AHA-based body lotions are it. We create formulations using lactic acid, urea, and salicylic acid, with soothing actives like allantoin or beta-glucan to prevent irritation.
These products work best with a clinical or fragrance-free positioning, and are great for derm-branded sets or Amazon lines targeting keratosis pilaris (KP), ingrown hairs, or dull skin. Results are visible within 7–10 days, which drives repurchase behavior.
- Men’s Body Lotion
This category still has room to grow—and we love helping brands design lotions tailored to how men actually shop. The formula needs to be fast-absorbing, non-sticky, and lightly scented. We often use aloe vera, vitamin E, and glycerin for hydration, then layer in subtle fragrance notes like cedarwood, sandalwood, or fresh mint.
Packaging and fragrance do a lot of the heavy lifting here, and when they’re right, conversion is high. Great for barbershop retail, lifestyle bundles, or men’s self-care startups.
- Sensitive Skin or Baby-Friendly Lotions
If your customer base includes parents, clinics, or wellness practitioners, a sensitive-skin SKU helps round out your line. These formulas are all about calm, gentle, and safe. We focus on using aloe, ceramides, allantoin, and beta-glucan, while avoiding essential oils, alcohol, or allergens.
This is also one of the few categories where compliance and safety documentation really matter—we’ll support you fully with INCI lists, claims vetting, and MSDS for global sale.
These aren’t just product types—they’re entry points for real customer problems. Whether you want to target dry skin, glowing skin, firming, or a clean lifestyle—we’ve got the formulation expertise and packaging options to bring it to life.
Still not sure which ones are right for your brand? Let’s talk. We’ll help you prioritize which types fit your market, budget, and launch goals best.
How to Choose Between Ready-to-Go vs. Custom Formulas
One of the biggest questions new clients ask us at Metro Private Label is: “Should I build a custom formula from scratch or just start with something pre-made?” And it’s a great question—because the decision you make here will shape your launch timeline, your budget, and even how you position your brand.
Let’s walk you through both paths the way we do with our clients—so you can make that choice with total clarity.
✅ When Ready-to-Go Formulas Make Sense
We’ve developed a full library of ready-to-go body lotion bases that are already stability-tested, safety-checked, and market-validated. These aren’t boring or generic—they’re professional-grade formulations we’ve built based on what performs well across different regions and sales channels like Amazon, DTC, spa retail, and international wholesale.
If you’re looking to move fast, keep your investment low, and minimize complexity, this is the smartest starting point. You’ll still have room to make the product your own—by customizing the scent, choosing your packaging, and refining the brand story—but you won’t need to go through a lengthy R&D process.
We’ve seen startup founders, influencers, and spa chains use this model to launch their first SKU within 60–75 days, test the waters with real customers, and then invest profits into developing a custom formula later. If you need speed, agility, and a low-risk way to get into the market, ready-to-go is the way to go.
🧪 When Custom Formulas Are the Better Fit
On the other hand, if you already have a very specific product vision—maybe you’re formulating for a sensitive-skin niche, a clinical audience, or a high-end retail partnership—then building your own custom formula gives you full control. We start by getting a detailed brief from you: the ideal skin feel, ingredients you want to highlight (or avoid), key claims, texture expectations, and even your target price point.
From there, our lab team develops samples tailored to your needs, and we go through 1–2 rounds of revisions with you until everything—from the scent throw to the absorption rate—matches your brand’s goals. This process typically takes 4–6 weeks for development, plus additional time for packaging alignment and claims review.
We usually recommend custom development to more established brands, Amazon sellers looking to differentiate, or those aiming for specific regional regulations (like EU “free from” lists or Middle Eastern halal compliance). It’s also a great option if you plan to secure IP rights or want to protect your formula as a brand asset.
💡 What We Usually Recommend (And Why)
If you’re new to the category, trying to test product-market fit, or working with limited upfront investment—we’ll almost always suggest starting with a ready-to-go base. It lets you get real-world data, start building your audience, and avoid the common delays that happen during first-time development.
But if you’re launching your second or third SKU, have clear differentiation goals, or already know exactly what your customers want—custom formulation can unlock a more unique and defensible product that positions your brand for long-term growth.
🎯 Either Way, You’re in Good Hands
We’re not here to upsell you on custom work or limit you to only our base formulas—we’re here to help you build a product that’s launch-ready, customer-loved, and brand-right. Whether you start simple or go full custom, our team will support you every step of the way: from sampling and regulatory guidance to scale-up and export.
Still unsure? Let us send you a few formula samples from both tracks, so you can feel the difference yourself. That’s usually when it clicks.
Understanding MOQ, Lead Times, and Costs
When you’re launching a product—especially your first one—we know how overwhelming it can feel trying to balance your vision with your budget, timeline, and inventory risk. That’s why at Metro Private Label, we make it a priority to walk our clients through exactly how our MOQ, production timeline, and costing structure works. We don’t just manufacture for you—we plan with you.
✅ Let’s Talk MOQ (Minimum Order Quantity)
We get asked this question almost every day: “What’s your MOQ?” And the truth is—it depends on what you want to build. But here’s the good news: you don’t need to order 10,000 units to get started.
If you’re using one of our ready-to-go body lotion bases with stocked packaging like PET bottles or standard tubes, we can start as low as 500 units per SKU. This is perfect for first-time founders, influencer brands testing a concept, or DTC teams validating product-market fit.
Now, if you’re going fully custom—with special actives, bespoke textures, imported essential oils, or custom-molded packaging—we may recommend starting at 1,000–2,000 units per SKU. Not because we want to lock you into big volumes, but because smaller runs with complex materials often lead to waste or increased per-unit costs. Our job is to help you make smart trade-offs, not inflate your launch.
⏳ Lead Times: From Idea to First Shipment
Let’s break down what the real timeline looks like—because knowing when you can launch is just as important as knowing what you’ll launch.
- Step 1: Sampling the Formula If you’re going with a ready-to-go formula, we can usually send samples within 7–10 business days. For custom formulas, especially if you’re requesting specific functionality, texture, or fragrance profiles, expect 3–5 weeks, including revisions.
- Step 2: Packaging Development If you’re choosing from our stocked packaging, this can happen in parallel with sampling. But if we’re sourcing something custom—like tinted glass bottles, airless pumps, or high-end labeling—plan for 3–4 extra weeks to allow for procurement, testing, and approvals.
- Step 3: Production Once your sample is approved and packaging is confirmed, full production takes 4–6 weeks, depending on the complexity and volume of your order. For urgent timelines, we’ll work closely with you to fast-track wherever possible.
All in, a typical project—start to finish—takes about 60–75 days if you’re working with a stocked base and packaging, and around 90–100 days for full custom launches.
💸 What Actually Influences Your Cost Per Unit
We know pricing can be a black box with some manufacturers—but we’re not about that. Our goal is to help you understand what’s driving your cost so you can make better decisions from day one.
There are five major things that impact your per-unit pricing:
- Formula Complexity A lightweight daily lotion with basic hydration ingredients will cost less than a multi-action formula with peptides, stem cells, or high-concentration actives. The more functional the formula, the more raw material cost and testing it may require.
- Packaging Choices Standard PET or HDPE bottles are the most cost-efficient. Glass packaging, custom molds, metallic finishes, or unique closures add both beauty and cost. We’ll help you weigh impact vs. investment.
- Order Volume Like most production environments, volume drives efficiency. A run of 3,000 units could lower your unit cost by 15–30% compared to a 500-unit batch, depending on materials and labor.
- Fragrance & Ingredient Customization Custom fragrance blending, essential oil sourcing, or inclusion of imported hero ingredients (like Swiss glacial water or Moroccan argan oil) may increase both timeline and cost—but they often add serious brand value.
- Compliance, Testing & Documentation If you’re exporting to regions with specific documentation needs (EU, GCC, FDA), we can help. COAs, MSDS, stability reports, and INCI formatting are included—but some certifications may add cost if 3rd-party labs are involved.
We’ll give you a full quote—transparent, line-by-line—before you commit to anything. And if something’s pushing the cost too high, we’ll work with you to optimize it.
🎯 Designed for Founders on a Budget, Built to Scale
We built Metro Private Label to support modern beauty entrepreneurs—not giant conglomerates. So whether you’re working with $5,000 or $50,000, we’ll help you make your investment go further. That could mean starting lean with a hero product and scaling later, or launching a small trio set with premium packaging to stand out.
And as your volumes grow, we’ll adjust pricing, lead times, and logistics to match your next stage. Many of our clients started with 500-unit test runs—and now produce in 5-figure quantities with us globally.
If you’re ready to get a cost estimate based on your product vision, just reach out. We’ll help you map out what’s possible with your budget, timeline, and growth goals—no pressure, just clarity.
How to Match Formula Texture to Your Customer Base
One thing we’ve learned at Metro Private Label is this: texture sells. Not just once, but over and over again. When your lotion feels right—on the skin, in the hand, and in the daily routine—your customers finish the bottle and come back for more. That’s why, when we start building your body lotion line, we don’t just ask what ingredients you want—we ask, “How should it feel?”
Texture isn’t just a product detail. It’s your customer’s first impression. It’s what they notice within three seconds of using your product. If it’s too greasy, too thick, too sticky, or too watery, that customer might not come back. So we help you match your formula to your market, based on where your customers live, what season they’re in, what their skin type is, and how they actually use lotion day to day.
🌬️ In Cold, Dry Regions—Your Customers Want Rich, Restorative Creams
If you’re targeting customers in places like Canada, Northern Europe, or high-altitude climates, their skin is dealing with dryness, flaking, and barrier damage, especially in winter. These buyers need a body lotion that feels protective and comforting—a formula that doesn’t just hydrate, but truly seals in moisture and repairs the skin barrier.
For these regions, we usually develop creamy, thicker textures—something that feels like a balm but spreads easily and absorbs with a soft finish. We incorporate ingredients like shea butter, ceramides, niacinamide, and plant-based oils like avocado or sunflower. These formulas perform best when applied at night or post-shower, and they build loyalty because customers can actually see and feel a difference in their skin within a few uses.
We often suggest offering both fragrance-free versions for sensitive users and lightly scented versions with warm notes like vanilla, oat milk, or almond to evoke comfort and care.
☀️ In Warm, Humid Markets—Your Lotion Needs to Be Light, Fast, and Breathable
Now let’s say your customers are in Southeast Asia, the Middle East, Southern U.S., or coastal cities where heat and humidity are part of daily life. In these climates, skin tends to sweat more and retain surface oil, which means anything sticky, heavy, or occlusive will feel suffocating. If your lotion takes too long to absorb, they’ll likely skip using it altogether.
For these regions, we develop lightweight, gel-cream or emulsion textures that absorb quickly and leave the skin soft without residue. We lean into humectants like glycerin, squalane, aloe vera, and green tea extract, which hydrate while calming inflammation and preventing that heavy, “coated” feeling. These products are ideal for daily morning use, especially when layered under sunscreen or makeup.
Here, refreshing scent profiles perform well—citrus, mint, cucumber, green tea—or a clean, minimal no-fragrance option for functional skincare lines.
🧴 It’s Not Just Climate—It’s Use Case Too
Texture isn’t only about geography—it’s about how your customer uses the product. A spa customer who’s applying lotion after a body treatment expects something that glides slowly, spreads easily, and feels indulgent. A gym-goer wants a quick-dry formula that absorbs in seconds and leaves no stickiness. A mom buying for her family may want a multipurpose lotion with medium texture that suits everyone.
That’s why we always start by asking:
- Where is your product being sold?
- Who’s using it, and when?
- Do they want luxury, speed, simplicity, or multi-use?
With that info, we help you dial in a texture that feels exactly how your audience expects it to feel—so your product doesn’t just sell well—it stays in their routine.
🖐️ Scent + Skin Feel = Memory
We’ve seen it time and time again—what gets people to re-purchase your lotion isn’t just results—it’s how it makes them feel. The way it melts into their skin. The way the scent lingers after application. That’s why we test and adjust the absorption rate, the glide, the finish (dewy vs. matte), and even the post-application feel during sampling.
We’ll guide you through this whole process and send side-by-side texture samples so you can test them yourself—or with your target customers. We’ll also help you match bottle format to texture—thicker creams work better in tubes or jars, while thinner lotions and emulsions are perfect for pump bottles or squeeze formats.
If you’re not sure what texture is right for your market, let us help you define it. We’ll combine skin science, regional climate, and real user behavior to recommend a feel that fits—because when your lotion feels right, your brand grows.
Packaging That Works for Spa, Shelf, or Amazon
When we help you build a body lotion line, we never treat packaging as an afterthought. In fact, we consider it part of the product itself—because in the body care category, your packaging does two very important things before a single drop of lotion is ever used: it creates the first impression, and it shapes how the customer experiences your brand every day.
At Metro Private Label, we guide every client—whether you’re a spa owner, a DTC founder, or an international distributor—through a full packaging strategy that balances visual appeal, functional performance, and channel-specific requirements. The bottle or tube you choose isn’t just a container—it’s part of the story your product tells on the shelf, in a delivery box, or during a self-care ritual.
🧴 If You’re Selling in Spas or Boutiques—Premium Texture, Premium Look
When your product is sitting in a spa treatment room, on a boutique shelf, or part of a giftable wellness kit, it’s not just being judged by performance—it’s being judged by feel, finish, and overall visual harmony. These buyers want something that looks intentional and elevated, and we’re here to help you deliver just that.
For this audience, we often recommend packaging like frosted glass pump bottles, amber jars with matte lids, or soft-touch tubes with metallic foil details. These components give weight and texture to the user experience—even before the formula is dispensed.
We’ll work with you to match bottle shape and material to your brand personality: is it modern and clinical? Or romantic and botanical? Are you going for earthy and natural, or luxury apothecary? We’ll also consider in-spa usage—should the bottle be one-handed? Easy to sanitize? Refillable?
We’ve supported many spa-focused clients in creating lotion packaging that elevates the treatment experience and drives retail sales. Customers leave with something they felt, loved, and want to bring home.
📦 If You’re Selling Online or on Amazon—Durability Is Everything
Selling online, especially on platforms like Amazon, Shopee, or Shopify, comes with a different set of pressures. Your product needs to be logistics-proof—able to withstand warehouse storage, shipping turbulence, and temperature changes. At the same time, it needs to photograph well, look professional in thumbnails, and arrive in the customer’s hands leak-free and intact.
For our ecommerce clients, we typically suggest PET bottles with locking pumps, induction seals, and tamper-evident packaging that gives customers peace of mind. We also design with dimensional weight in mind—making sure your bottles ship efficiently to avoid unnecessary fulfillment fees.
We’ll guide you in choosing label materials that won’t peel, print surfaces that stay sharp under moisture, and claims layout that hits the right notes in under 3 seconds—because on Amazon, the bottle is your first salesperson.
🌱 If You’re Building a Sustainable or Clean Beauty Brand—Form Matters, Values Matter More
More and more of our clients are building brands that speak to sustainability, minimalism, and ingredient transparency—and that includes their packaging choices. We’ve sourced packaging for clean beauty brands that use PCR (post-consumer recycled) plastics, biodegradable tubes, refillable systems, and even mono-material formats that simplify recycling.
If your customers care about waste reduction, carbon footprint, or material sourcing, we help you match your packaging strategy to those values—without sacrificing shelf presence or function.
We also advise on how to communicate sustainability effectively on your label and in your marketing. It’s not just about choosing the right bottle—it’s about making sure your customer understands the “why” behind that choice.
🛠️ Details We Help You Optimize
Beyond visual design, we support all the backend technicals that go into great packaging:
- Fill weight accuracy and pump dosage rate
- Material compatibility with actives and fragrances
- Cap tightness and transit durability
- UV protection for light-sensitive formulas
- Bottle wall thickness and unit cost per thousand
We even advise you on case pack layouts for wholesale, unit size planning for travel kits or spa backbar sizes, and label compliance for international sales.
Choosing the right packaging isn’t just about what looks nice. It’s about matching your product’s identity with your brand’s channel, goals, and buyer experience. Whether you want something premium and tactile, durable and scalable, or eco-conscious and meaningful, we’ll help you source, test, and perfect the right solution—without going over budget or timeline.
Ready to see packaging mockups or compare finish options? Let’s build a body lotion bottle that sells before they even try what’s inside.
Creating Claims That Sell (and Stay Compliant)
At Metro Private Label, we’ve worked with dozens of brands across the U.S., EU, Middle East, and Southeast Asia — and one thing we’ve learned? The right product claim can make or break a body lotion launch.
We’re not just here to help you say what sounds good — we help you say what sells and stays legally sound.
🌿 Your Words Matter — and We Help You Choose Them
Let’s face it: words like “deep hydration,” “firming,” “eczema-friendly,” or “non-comedogenic” aren’t just filler copy. They’re powerful tools that shape how customers perceive your product. But each of these words also carries regulatory baggage — and if you’re not careful, they can create compliance headaches down the road.
That’s where we come in. We help you frame your claims so they resonate with your customer’s needs and hold up under scrutiny. Selling in the U.S.? You can use consumer-friendly terms like “moisturizes for 24 hours” or “soothes dry, flaky skin.” But if you’re selling in the EU or Middle East, we’ll help you adjust wording to meet INCI compliance, CPNP requirements, or local Halal labeling standards.
🧠 Emotional Hooks Meet Functional Benefits
Great claims aren’t just regulatory-safe — they also tap into why people buy. That’s why we help you build out language that captures:
- The feel: “Melts into skin without residue,” “Silky-smooth, fast-absorbing texture”
- The function: “Reduces the appearance of crepey skin,” “Boosts elasticity over time”
- The lifestyle fit: “Fragrance-free for sensitive users,” “Clean, vegan formula made for daily rituals”
We guide you to link your hero ingredients to benefits in a way that’s honest, data-aligned, and engaging. If your formula contains niacinamide and squalane, for example, we might recommend claims like “evens skin tone while locking in moisture.” Have a collagen and caffeine blend? Let’s go with “visibly firms and energizes tired skin.”
📊 Optimized for Sales and Search
The words on your label aren’t just for packaging — they’re also your frontline marketing message. That’s why we also help align your claims with search engine trends and ecommerce keywords.
For example, if your lotion is designed for the Amazon U.S. market, high-volume phrases like:
- “Safe for sensitive skin”
- “Non-greasy feel”
- “With aloe and vitamin E” are gold for conversion. For spa channels, claims like “professional-grade,” “aromatherapy-infused,” or “used in treatment rooms” may be more appropriate. Whatever your sales channel, we make sure your message is dialed in.
🧾 Compliance Without Compromise
We understand that regulatory documentation can be overwhelming — especially if you’re launching internationally. That’s why we don’t just help you write strong claims — we help you support them.
We provide:
- INCI formatting aligned with local regulations
- Stability test results for long-term performance claims
- MSDS and COAs for ingredient and batch-level traceability
- Support for cruelty-free, vegan, halal, and paraben-free labeling
If you’re making a claim, we help you back it up — whether that means guiding your marketing team or coordinating with a third-party testing lab.
🎯 Strategic Messaging, Built to Scale
The goal isn’t just to “fill the label.” We want your claim to be the reason someone picks up your product, buys it, uses it — and reorders it. That’s why we approach claims as part of a bigger system: brand story, product experience, and global market fit.
We’ll even help you test multiple messages across SKUs or regions if you’re running multi-channel or international campaigns. Your anti-aging lotion might say “firms and tightens” in the U.S., while the same product in Germany focuses on “improves skin resilience with age.”
Let’s Build Claims That Customers Trust — and That Regulators Approve
With the right guidance, your body lotion doesn’t just pass regulatory review — it tells a compelling story that drives sales, builds brand credibility, and grows across borders.
Let’s create language that feels good, sounds right, and stands up to global standards.
Key Ingredients Customers Search for in 2025
And How We Help You Build a Story Around Them
At Metro Private Label, we don’t just fill bottles—we help you tell ingredient stories your customers actually care about. In 2025, people aren’t buying body lotion just because it smells nice or feels good (though that still matters). They’re buying because they recognize ingredients, trust the science, and see a clear benefit that matches their needs. So when we formulate with you, we think like your customer—because that’s who we’re ultimately building for.
Let’s walk through the top-performing actives and ingredient trends we’re seeing across DTC, Amazon, spas, and international retail. These are the ingredients we’re blending every day—because they move products off shelves and into shopping carts.
💧 Hyaluronic Acid – The Gold Standard for Hydration
If hydration is the promise, hyaluronic acid is still the proof. It’s one of the most searched skincare ingredients globally, and it’s finally made its way into body care with real impact. We love using it in body lotions because it delivers deep moisture without heaviness, especially when paired with lightweight humectants like glycerin or botanical extracts like aloe.
For brands that want to lean into hydration, we often develop clean-feeling, fast-absorbing formulas with hyaluronic acid as a lead ingredient. Perfect for daily use, post-sun care, or sensitive skin routines.
🗣️ How we position it: “Locks in moisture for 24+ hours” / “Plumps dry skin instantly” / “Hydrating body lotion with hyaluronic acid and aloe”
🌿 Niacinamide – Brightening Meets Barrier Repair
Niacinamide is a top choice if you want your lotion to do more than just hydrate. This vitamin B3 derivative is beloved for evening out skin tone, calming redness, and supporting the skin barrier—all in one ingredient. We recommend it especially for clients who want to target hyperpigmentation, KP, or dull skin on the body.
We’ve built niacinamide-based body lotions for both clinical-style brands and clean beauty DTCs. It works beautifully in both worlds, especially when paired with panthenol or ceramides.
🗣️ How we position it: “Brightens uneven skin tone” / “Restores radiance to arms, legs, and chest” / “Barrier-boosting formula for sensitive body skin”
☕ Caffeine – The Firming Favorite
For any lotion designed around firming, cellulite support, or energizing body routines—caffeine is your MVP. It helps boost circulation and temporarily tighten skin, which makes it popular in post-shower routines, anti-aging sets, and even gym-adjacent recovery products.
We often pair caffeine with coenzyme Q10, green tea extract, or botanical oils for a double benefit: visible firmness and long-term antioxidant support.
🗣️ How we position it: “Energizing lotion with caffeine and Q10” / “Visibly tones and tightens skin” / “Natural firming lotion for hips, thighs, and arms”
🧬 Ceramides – The Sensitive Skin Savior
If your audience includes moms, medical spa clients, or people with eczema-prone or post-shave skin—ceramides should be front and center. They’re essential for rebuilding the skin’s lipid barrier, especially during seasonal shifts or after exfoliation.
We help you build this into your lotion story in a way that feels premium and purposeful—without it sounding too clinical unless you want it to.
🗣️ How we position it: “Restores skin’s natural defenses” / “Protective barrier lotion for dry, irritated skin” / “Doctor-inspired formula with ceramides and panthenol”
⚡ Magnesium – Wellness in a Bottle
Magnesium is having a major moment—not just as a supplement but as a topical self-care ingredient. We’ve seen strong results with body lotions that use magnesium chloride or magnesium sulfate (Epsom-style) to support muscle recovery, sleep routines, and hormonal wellness.
If you’re selling into spa, massage, or self-care DTC spaces, this ingredient can anchor a full ritual set.
🗣️ How we position it: “Soothes sore muscles and supports relaxation” / “Night-time magnesium body cream” / “Stress-relieving lotion with wellness minerals”
🌺 Botanical Oils – Where Experience Meets Performance
This is where we get to play with feel and fragrance. From jojoba, grapeseed, and coconut to ginger, arnica, lavender, and peppermint, botanical oils are what give your lotion its signature glide, scent throw, and absorption profile.
We work closely with you to balance the ratio of carrier oils (for hydration) and essential oils (for mood and identity). Whether you want a luxury aromatherapy blend or a fast-absorbing massage oil, we tailor every element.
🗣️ How we position it: “Fast-absorbing with nourishing jojoba and almond” / “Aromatherapeutic blend with calming lavender” / “Powered by plant oils for silky-soft skin”
How We Connect the Ingredients to Your Market
Choosing the right ingredient is one thing. Positioning it in a way that drives clicks, reorders, and trust—that’s what we bring to the table. When we work together, we don’t just ask “what’s trending?” We ask:
- What’s the customer pain point you want to solve?
- What claim will grab attention in 2 seconds—on Amazon, TikTok, or your spa shelf?
- What ingredients match your brand values: clinical, clean, sustainable, indulgent?
Then we co-develop a product that feels intentional, relevant, and aligned with your business goals.
Let’s Build a Lotion That Doesn’t Just List Ingredients—It Lives Them
In 2025, your customer expects more. The ingredients need to be familiar, functional, and featured in your marketing story. We help you get all three right—without the guesswork.
Let’s turn that ingredient list on the back of your bottle into the reason someone buys, loves, and finishes it.
International Buyers: What You Need to Know to Source from China
If you’re sourcing your body lotion from China for the first time, we know it can feel overwhelming. That’s why at Metro Private Label, we’ve built a system that simplifies every step—so whether you’re a distributor in the EU, a spa chain in the GCC, or an Amazon seller in the U.S., you can move forward with confidence.
Let’s start with the documentation—because international buyers need to be airtight here. For every order, we prepare a full export-ready documentation pack that includes:
- MSDS (Material Safety Data Sheet)
- COA (Certificate of Analysis)
- INCI ingredient list formatted for international labeling standards
- Product shelf-life verification
- Packaging breakdowns for customs declarations Need extra documents like GMP certificates, free sale certificates, or animal testing declarations for specific markets? Just let us know—we’ve handled them all.
We also help you localize your labeling and compliance. Whether you need EU-compliant ingredient fonts, dual-language packaging for the Middle East, or U.S. FDA statement formatting, we’ll align everything for your region. That includes matching claims to what’s allowed—like “dermatologist-tested” in the U.S., or “paraben-free” and “vegan” in clean beauty channels.
Shelf-life is another major factor international clients care about—especially for skincare products that may sit in warehouses or containers for weeks. All our lotions are formulated for a 24–36 month shelf life, with stability testing conducted under various conditions. If your product is heading to hot and humid regions like Southeast Asia or the Middle East, we’ll help you select heat-resistant packaging and preservatives that keep the product safe and effective.
When it comes to shipping, we’re flexible. We work with your freight forwarder or arrange shipping through our partners. For most clients, we can support EXW, FOB, CIF, or even DDP options, including air freight for small runs or sea freight for larger volumes. If you’re shipping to Amazon FBA, we’ll even help generate box labels and shipment plans that match their requirements.
Logistics is only half the equation. We also provide backend support so you can register and sell the product in your market with full peace of mind. That means guiding you on ingredient restrictions (like what’s not allowed in the EU), advising on claims (like what’s permitted in Australia vs. the U.S.), and ensuring every batch is traceable and batch-coded for compliance.
We’ve supported clients in over 30 countries—including the U.S., Canada, Germany, UAE, Saudi Arabia, the Philippines, and more. We understand what customs, retailers, and health regulators expect—and we’re here to make sure nothing gets lost in translation (literally or legally).
Sourcing from China doesn’t have to be a gamble. With the right partner, it becomes a repeatable, profitable supply chain strategy. At Metro Private Label, we’ve built our systems to serve international brands just like yours—with clarity, compliance, and care. Let’s build a product line that meets your market’s expectations and exceeds your customers’ standards.
Ready to start? We’ll walk you through the export process, compliance roadmap, and first order step by step.
Launch Checklist: From First Idea to Final Shipment
At Metro Private Label, we know launching a body lotion isn’t just about having a formula—it’s about bringing a full, ready-to-sell product to life. Whether you’re a first-time founder or a seasoned distributor, you deserve a clear, step-by-step roadmap that keeps things on track from day one. That’s why we’ve built a transparent 6-step launch process to guide you all the way—from first idea to final shipment.
🧠 Step 1: Share Your Vision
Everything starts with your idea. We sit down (virtually or in person) and go through what you want to create—your product vision, target customer, sales channel, and brand vibe. Are you thinking of a nourishing winter lotion with ceramides and oat extract? Or maybe a lightweight after-sun lotion for tropical markets? At this stage, we define the basics: your preferred formula type, key benefits, scent direction, packaging needs, budget range, and ideal launch timeline. You don’t need to have everything figured out—we’re here to help shape your concept based on market insights and product logic.
🧪 Step 2: Sampling & Formula Customization
Once we’re aligned, we move into samples. You can choose from one of our ready-to-go bestselling bases, or we can build a formula just for you. We typically turn around first samples within 2–4 weeks depending on complexity. You’ll receive physical samples to test texture, scent, absorption, and skin feel. Want it faster-absorbing? Prefer a richer finish? This is where we tweak things—because we want your product to feel just right for your customers.
🧴 Step 3: Packaging Selection & Label Development
Now comes the fun part: packaging. We guide you through material choices (glass, PET, PCR), dispensing types (pump, flip cap, roller-ball), and volume formats (30ml to 500ml). Whether you need premium amber bottles for spa retail or leak-proof PET for Amazon, we help you align packaging with your positioning and budget. If you’ve already got artwork, great—we’ll make sure it fits your bottle specs. If not, we can help provide layout support and print-ready templates to get you started.
🧾 Step 4: Regulatory Support & Production Prep
Before we start production, we take care of all the technical details:
- INCI list formatting for your labels
- MSDS (Material Safety Data Sheets)
- COA (Certificates of Analysis)
- Stability testing & shelf life validation
- Compliance guidance for your target market (e.g., EU, US, GCC) We’ll also finalize packaging proofs, run compatibility checks (especially for essential oils or airless pumps), and lock in all specs before we move to the production floor. If you’re selling internationally, we help prepare export documents and guidance to keep you compliant and confident.
🏭 Step 5: Production & Quality Control
Once everything’s locked, we head into full production. This usually takes 4–6 weeks, depending on packaging lead times and order volume. During this stage, we handle:
- Batch mixing & emulsion stability checks
- Bottle filling & sealing
- Label application
- In-line and post-production quality checks We don’t cut corners—every batch is documented, every unit traceable. We produce under ISO22716 and GMPC standards, so your product is ready for distribution across the U.S., EU, Middle East, and more.
📦 Step 6: Final Inspection, Packing & Shipping
After QC, we move into logistics. Whether your products are headed to a fulfillment center in California, a warehouse in Dubai, or your doorstep in Paris, we make sure your shipment is safe, compliant, and on time. We support:
- Export documentation & shipping labels
- Outer carton labeling & palletization
- Coordination with your freight forwarder or our partner network
- Amazon FBA prep if needed We also provide all necessary shipping certifications and tracking to keep you updated from departure to arrival.
Your Launch, Done Right
We’ve seen how messy a product launch can get without a clear process. That’s why we’ve structured ours to be predictable, flexible, and founder-friendly. With our support, you’re not guessing your way through—you’re guided. From sample to shipment, you’ve got a partner who knows what success looks like in this category.
Ready to bring your first—or next—body lotion to life? Let’s map it out together.
Why Partner with Metro Private Label for Your Body Lotion Line?
If you’re building a Body Lotion line in 2025, you’re not just choosing a scent—you’re shaping how your customers unwind, restore, and reconnect with themselves. At Metro Private Label, we don’t just fill bottles. We help you build products that move, both emotionally and commercially. Whether you’re an Amazon brand scaling fast, a spa director curating in-room rituals, or a distributor bringing clean beauty to new markets—we’re here to make sure your Body Lotions feel good and perform.
We Help You Build Rituals, Not Just Products
Let’s face it—Body Lotions today are more than a spa luxury. They’re part of modern routines: a calming end to a workday, a daily skin-conditioning moment, a TikTok trend, a recovery ritual. That’s why we don’t do one-size-fits-all. We work with you to co-create blends that match real customer behavior.
We help you build Body Lotions that:
- 💧 Moisturize deeply with almond, jojoba, or oat kernel oils
- 🛀 Relax the mind with calming lavender, chamomile, or ylang-ylang
- 💪 Soothe muscles with arnica, peppermint, and magnesium blends
- 🌸 Delight the senses with perfumed profiles like vanilla, neroli, or sandalwood
From fast-absorbing textures to indulgent glide-on formulas, we customize the feel, finish, scent, and absorption speed—so your oil doesn’t just sit on the shelf, but gets finished to the last drop.
Your “Why” Shapes the Product We Build
Before we talk about ingredients or MOQ, we want to know who you’re serving and what your brand stands for. That’s how great SKUs get made.
- Are you a DTC founder launching a clean beauty line with aromatherapy vibes?
- A spa or wellness center owner building a post-treatment upsell SKU?
- A global distributor seeking private label compliance for GCC or EU import?
Once we understand your positioning, we map the right solution—down to:
- ✅ Ingredient choices (from Vitamin E to moringa seed oil)
- ✅ Packaging format (pump, glass dropper, travel-size, gift tube)
- ✅ Label messaging (“non-greasy,” “fragrance-free,” “skin barrier-safe”)
- ✅ Claims and marketing angles for your specific channel (Amazon vs. spa vs. retail)
We Engineer for Performance and Shelf Life
It’s not just about looking pretty or smelling good. Our team tests for:
- 🧴 Slip & texture: Will it glide well in a massage? Absorb post-shower?
- 🧪 Formula stability: Will it oxidize or separate during shipping or storage?
- 💡 Packaging compatibility: We avoid materials that degrade in contact with essential oils.
- 🌿 Label + shelf impact: We make sure the finish matches your positioning—even months later.
No surprises. Just consistent, high-quality products that feel amazing and make you look good.
Sustainability Isn’t an Add-On—It’s Baked In
We know your customers care about what’s inside the bottle—and what’s around it. We offer:
- 🌱 Vegan, cruelty-free, and paraben-free formulas
- ♻️ Sustainable packaging like amber glass, PCR plastic, or low-ink cartons
- 📋 Compliance support for Leaping Bunny, COSMOS, and more
We help you build oils that feel indulgent and responsible—perfect for clean beauty shelves, luxury spas, and ethical retailers.
Start Small. Scale Smart.
Our MOQ typically starts at 1,000 units per SKU—perfect for testing new scents, formats, or target audiences. Want to start lean and then grow into seasonal sets, TikTok bundles, or Amazon multi-packs? We’ve got you covered.
- 📦 Flexible batch runs and fast turnaround
- 🔁 Scalable for regional launches or channel expansion
- 📊 Forecasting and planning support for reorders
You focus on brand-building. We handle the backend—flawlessly.
Not Just a Manufacturer—Your Strategy Partner
We’re more than a factory. We’re a sounding board. A detail-checker. A launch support team. We help you:
- Write compliant INCI names and export paperwork for US/EU/GCC
- Structure PDP bullets or spa brochures with high-converting claims
- Get the packaging spec just right for your channel
We don’t leave you guessing—we’re in this with you.
Let’s Build Body Lotions That Sell—and Get Reordered
We’ve helped brands:
- 💼 Launch clean DTC oils that sell out in pre-orders
- 🏨 Supply signature massage blends to boutique hotels
- 🧖♀️ Create spa-grade oils for pro and retail use
- 📦 Scale Amazon top-sellers with shelf-stable, leak-proof formats
If you’re ready to build a line that smells luxurious, feels indulgent, and actually moves—we’re ready when you are.
Submit Your
Cosmetic Brand Request
Let’s Build Body Lotions That Don’t Just Sit on Shelves—They Get Finished
At Metro Private Label, we’re not just here to bottle lotion—we’re here to help you build a standout product line that aligns with your customer’s lifestyle, your brand’s identity, and your channel’s demands.
Whether you’re creating a post-shower ritual for spa clients, a replenishable Amazon SKU that never leaks, or a glow-boosting lotion for Gen Z’s skincare shelfie, we’re ready to co-develop formulas that feel good, perform better, and move fast.
We blend real-user feedback, ingredient intelligence, and packaging know-how to help you create SKUs that don’t just look good—they get used, reordered, and remembered.
Let’s create a body lotion your customers reach for daily—right down to the last drop.